Benefit
A market analysis provides your company with an in-depth knowledge about the market in focus. It will make you aware of the opportunities and challenges of the market and enable you to design the optimal strategy for market entry.
For whom?
A market analysis from DIBD is relevant for all Danish companies that are considering selling to or entering markets in Africa, Asia, Eastern Europe, and Latin America.
Process
In close cooperation with your company, DIBD defines the factors and variables that should be investigated in the analysis. The process and methodology will usually be a mix of desk research and comprehensive field research. DIBD uses both own offices (in BRIC & US) or local networks to ensure first hand local market intelligence. If needed, DIBD will travel together with your company to the selected country/-ies to validate market information, client potential etc.
Terms
A thorough market analysis is normally conducted within two to three months, depending on industry, country/-ies, and scope of the assignment.
Price
The price depends on the agreed terms and is normally decided upon after the initial meeting with a DIBD consultant.